Citizen's Mark Wins WeWork Creator Awards for "Better Than Silk" Fabric
Posted by Morten Maegaard on
We're so honored to have won the WeWork Creator Awards in Berlin to launch Better Than Silk!
We spent months developing this game-changing fabric, and to win this award and $72k investment is a nod to ethical fashion, responsible business, and women entrepreneurs.
Citizen's Mark has been a global brand from the start. Founder Cynthia Salim conceived of it while working in the UN community in Switzerland, launched it in fashion capital New York City, and returned to the DACH (Germany, Austria, Switzerland) region to push the boundaries of ethical fashion even further.
Based in Berlin, Germany after winning the Start Alliance Berlin pitch competition, we then sourced 100% tree fiber Lenzing Tencel from Austria, and worked with a high-tech weaving mill in Switzerland to create our latest innovation - Better Than Silk.
A blouse fabric that's machine-washable, luxurious, and sustainable - unlike the toxic synthetics used in most women's blouses today - Better Than Silk is a significant step forward in premium ethical fashion.
Thank you to the WeWork community - we are honored to be part of a powerful cohort of creators making waves in their industries.