I was a working in human rights in the United Nations and NGO community in Geneva, Switzerland when I first realized we needed a brand like Citizen's Mark.
I looked around and saw how easy it was for my male colleagues to look the part, and by contrast, what a minefield it was for women to dress for work. The fashion industry simply didn't design for women to look credible.
When I got a job offer at a major international management consulting firm, I met an even larger community of sophisticated, impressive women and learned that the desire to be responsible consumers extended far beyond my UN and human rights community.
So as a third generation apparel entrepreneur with a social justice driven Jesuit education, I set out to build Citizen's Mark as a socially responsible brand for women on the rise. It is a long, complex, and interesting journey, and I invite you to be a part of it.
Join our mailing list below to get honest reports from the field about the struggles and triumphs, and help shape Citizen's Mark into the brand we should have had for decades.
Cynthia Salim, Founder & CEO